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Marketing and Advertising

How you choose to market and advertise your small business depends on what kind of customer you are targeting. But there are many ways to get the word out. Answer the following questions:

Have you done any market research on your business?
Yes
No

Have you developed a logo for your business?
Yes
No

Do you have business stationery?
Yes
No
Not Applicable

Do you have business cards?
Yes
No
Not Applicable

Do you need to hire an advertising firm for your business?
Yes
No
Don't Know
Done

Do you need to hire a public relations firm for your business?
Yes
No
Don't Know
Done

Do you have sales forecasts for your business?
Yes
No

Have you established a pricing structure for your product or service?
Yes
No

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